A lot of Youtube channels are reporting declining viewership lately.

EX1: https://youtube.com/watch?v=cpVnx4_yqTo
EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

Then I saw this article as well and thought I would share.

Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

  • TORFdot0@lemmy.world
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    12 hours ago

    I think it’s a loss of talent and shuttering of shows across his company’s channels that are leading it. I can only watch so many “reporting verbatim the benchmark results of new tech product” or “I made my family a sleeper desk” or “dark horse home theater for my kid” videos. I’d much rather watch the highly produced “Mac Address” videos with Jonathan or retro gaming systems and setups videos with Anthony but they aren’t a part of LMG anymore.

    Riley is doing well on tech linked but he’s talented enough to get a real job and after that, what’s the last interesting thing that LMG has? WAN show clips?

  • chilicheeselies@lemmy.world
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    4 hours ago

    My theory is that we have a limited number of hours a day to view content. We also have a growing number of channels and content in general. Algorithms include new content we kight enjoy, and for every new channel we get hooked on, one of the older ones drops off.

    Tv shows rarely (ever?) Last forever. Why should channels?

  • Redex@lemmy.world
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    7 hours ago

    The more interesting part for me, that they mentioned on the WAN show, is that while viewers dropped significantly, the revenue basically hasn’t changed. They’re more or less making the same amount of money from half the amount of reported viewers.

    • leftzero@lemmy.dbzer0.com
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      4 hours ago

      They’re more or less making the same amount of money from half the amount of reported viewers.

      This would pretty much confirm that they’ve stopped counting viewers who use adblockers.

    • GamingChairModel@lemmy.world
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      5 hours ago

      Isn’t that the formula? They take all of the revenue, set aside the percentage they’ve set for revenue share, and then divide that among all channels based on viewer counts. Dropping viewership for all channels proportionally means that the same amount of revenue will still be distributed to the channels in the previous ratios.

      • Redex@lemmy.world
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        5 hours ago

        I’m not quite sure I understood what you were talking about, but they specifically showed their revenues from YouTube AdSense for the past year or so, and they showed exactly how much they gained from each video, and it shows basically a straight line, whilst the same graph for viewers shows a substantial decrease. I’m not sure if that was specifically for LTT or for all of their channels, but I’m assuming it was just for LTT. That has no relation to them then splitting their revenues to their different channels.

      • Rekorse@sh.itjust.works
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        5 hours ago

        The same proportion will be given but the total revenue overall should shrink with less viewers, so less for each creator.

  • pikl@lemmy.world
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    9 hours ago

    Stopped watching this douche nozzle when they were having a big meet and greet to celebrate their new studio. And he looks at the camera guy and tells them inf front of all the fans they’re having a good time with… Overtime tonight guys, we gotta edit this footage and have it online today. Would have quit my job on the spot and as a viewer I quit my part in the bullshit right then and there.

    • humanoidchaos@lemmy.cif.su
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      9 hours ago

      I dunno, I realized a long time ago this is just a business for the people engaging in it.

      Of course they’re making more money than they need and are partying as much as possible with it.

  • 3dcadmin@lemmy.relayeasy.com
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    9 hours ago

    Oh and as if by magic, after I said something I received an email from a client bemoaning about the drop in youtube viewers. She reckons it is not only a drop in viewers but in viewing time as well. Mentioned bloody AI as well just because everybody is

  • HC4L@lemmy.world
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    18 hours ago

    I just don’t get suggested his content anymore. Then again I just found out every channel I’ve ever subscribed to is under a seperate category and usually not under the main YouTube page…

    Basically I’m blocking every channel I’ve subscribed to without ever realising…

    • QuarterSwede@lemmy.world
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      18 hours ago

      I have to go to my subscribed channels just to see what they’ve posted now. YT definitely changed up their algorithm and it’s useless for me now. It doesn’t present anything I’m interested in.

      • nilzen@lemmy.world
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        12 hours ago

        do you have the “important” tab at he top of subs now? it shows me videos i have already watched and I have no clue how it works or how youtube decides what is important but it’s unnecessary and annoying.

      • Cataphract@lemmy.ml
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        14 hours ago

        before, if I clicked on a new video it might show me a few videos after that which fit the same theme/category. Now if I watch one fucking video it completely floods my algorithm with the same shit back to back. I have different accounts on every device I watch something on (like in the kitchen when cooking, etc) and they’re so fucking drastically different in the feed it’s insane.

    • Goretantath@lemmy.world
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      17 hours ago

      Its because theres too many “dead subscriptions”. The algorithm punishes channels that have subs that dont interact with saud channel.

      • orclev@lemmy.world
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        17 hours ago

        This is such a strange concept. Like fundamentally a subscription is just a mechanism to allow a viewer to easily keep track of new content on a channel. By viewing the channels contents you’re engaging in 100% of the interaction you should be expected to have with a subscribed channel. If Google really wanted to address the problem of old subscriptions people are ignoring they should just prompt people to unsubscribe to channels that they haven’t watched any videos from in a long time. Instead they’re fucking with view counts because that saves them money. The whole thing is fishy, but Google has always treated being inscrutable and capricious as if those were virtues.

    • naitro@lemmy.world
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      17 hours ago

      This is now the second time in a short period of time that I stumble across someone who didn’t know the subscriptions page existed. Or at least that is how I interpreted what you said.

      I always thought it was obvious that the main feed is for discovering new stuff based on watch history and the ol trusty content can be found in the sub box. It is always fascinating to see how differently people use software I use daily while thinking it is how everyone does it

      • lepinkainen@lemmy.world
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        10 hours ago

        The subscribed view has shorts filling most of it, it became useless

        I just use RSS to track my subscriptions instead

    • mesa@piefed.socialOP
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      18 hours ago

      I guess the point is channels are seeing a dropping viewership across the board. Or at least two different creators of VERY different videos have had the same experience so far. And the reddit thread behind this has more people (assuming they are telling the truth) confirming the drop.

      • orclev@lemmy.world
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        18 hours ago

        It seems like YouTube is doing something where they don’t consider views to be actual “views” anymore. I saw one creator reporting that you only get credit as a view if you also leave a comment on the video because I guess Google thinks this will somehow hamper bots? Sounds like a bunch of bullshit no matter how you look at it. Personally I think Google is just trying to avoid paying creators so they’re only crediting them for a fraction of the views they get, but you just know they’re charging those advertisers for every single view whether they’re paying the creators or not.

          • orclev@lemmy.world
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            17 hours ago

            Same, but it depends on the goal. If the goal is to have an excuse not to pay creators while still cashing paychecks from advertisers it seems like a pretty smart move. A dick move certainly, but seems to be working exactly as intended.

        • Beej Jorgensen@lemmy.sdf.org
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          18 hours ago

          Way back in the day I was making $500 a month with AdSense ads on my sites. And then one month I started making $250 a month. I hadn’t changed anything. It’s a risky thing to rely on.

  • kepix@lemmy.world
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    6 hours ago

    the channel has lost its charm. its just puking out videos, but there is no content. no real hardware tests. only drama and clickbait crap. he has lost the techsavvy part of the viewers on his tech channel with pushing garbage into everyones face.

  • MehBlah@lemmy.world
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    18 hours ago

    I had never heard of him til all the shit started getting slung around.

    • NauticalNoodle@lemmy.ml
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      16 hours ago

      His videos have always seemed like long-form advertisements for various tech products

      • JTskulk@lemmy.world
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        16 hours ago

        I learned about him right before his whole PopOs thing. I couldn’t believe that people would take computing advice from someone who also doesn’t read what’s on the screen in front of him. I expect this from my users I do tech support for, but not someone that bills himself as something as an expert.

          • MushuChupacabra@lemmy.world
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            18 hours ago

            It’s a detailed account of Linus being awful, his heavy usage of DARVO whenever called out for shit behavior.

            I won’t summarize, as Louis has receipts for all of it.

            I suspect that Linus and Mr. Beast have an identical capacity for empathy.

          • Ŝan@piefed.zip
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            17 hours ago

            Me neither. And it’s probably contributing to þe declining viewership.

            • Lfrith@lemmy.ca
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              13 hours ago

              I’ve wondered who had the attention span for hour long videos on youtube or even 10 minute long ones once the algorithm started prioritizing those over short form. Most youtubers just aren’t that good enough to be able to deliver something compelling for a long length of time, which was why short and to the point videos is what I miss about old YouTube.

          • busyconstruction13@lemmy.world
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            18 hours ago

            Tldr Linus brushed off another tech YouTuber at an event and that tech YouTuber does a podcast with this guy to make drama about nothing.

            • MushuChupacabra@lemmy.world
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              18 hours ago

              That’s a weird way of describing Linus being shown to be a narcissistic thundercunt, in exquisite detail, with receipts.

              • busyconstruction13@lemmy.world
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                17 hours ago

                Like doing what? All I see is the most bias video about nothing for an hour long. He is this bias and that’s the worst stuff he can find? I’ve taken dumps that were more offensive. Compared to any other person in the news and this is milk toast bland.

                • Aatube@kbin.melroy.org
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                  17 hours ago

                  I haven’t seen the video yet either, but that’s not bias, that’s Louis Rossmann. He always speaks like that. He’s not a random tech YouTuber. He’s very provocative and holds a cult-like fanbase (though I haven’t watched enough of his to have an opinion whether that’s warranted; I personally don’t like provocative rage content but that seems to be all the rage).

                  Also, there’s extensive chaptering with a title for each.

                • MushuChupacabra@lemmy.world
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                  15 hours ago

                  Like doing what? All I see is the most bias video about nothing for an hour long. He is this bias and that’s the worst stuff he can find? I’ve taken dumps that were more offensive. Compared to any other person in the news and this is milk toast bland.

                  Tl;dr: please, no one watch Linus showing his whole ass.

                  Are you on his staff or something, or just a fanboy/flying monkey?

        • nagaram@startrek.website
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          14 hours ago

          Oh the rossman video.

          I hate how obsessed on dumb shit he gets. The man is legitimately doing great work usually, and then he takes something minor that an otherwise ally says or does and blows it out of proportion.

          This man would have made a great tankie. Unfortunately he made a whole 20 minute video on why AOC is stupid for saying unskilled labor doesn’t exist and then explaining exactly the points she was making.

          I legitimately love this mans work and I wanna support him, but man is he petty.

  • dinckel@lemmy.world
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    15 hours ago

    He will look for answers literally anywhere, except for within.

    The tech scene is just not as interesting anymore, and the stuff he specifically covers is even less interesting. But the bigger issue is that everything LMG do is just corporate jank. It was fun when it was home garage jank, with 2 employees, but now it’s just miserable and frustrating. And thats not even taking any of the interpersonal issues, or legal drama from recent history

    • Redex@lemmy.world
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      7 hours ago

      He will look for answers literally anywhere, except for within.

      The tech scene is just not as interesting anymore

      He has literally publicly talked about this many times, he is very much aware of this fact and has stated that he’s always looking for things that he can try and make interesting.

      and the stuff he specifically covers is even less interesting. But the bigger issue is that everything LMG do is just corporate jank. It was fun when it was home garage jank, with 2 employees, but now it’s just miserable and frustrating

      On this part, I honestly don’t quite get it. It’s definitely a bit more corporate now, they are a 100 person company, but when it comes to the videos, I don’t really see what else you’d want them to do? Sure they have some sponsored videos every now and then that are just showcases of a specific product, but even then I typically find them relatively interesting. And they still have a lot of videos where they’re trying to build novel stuff and thinkering. Yeah, sure, it’s typically on a higher level than what the average Joe would be capable of doing in their backyard, but I still feel like there’s a place for it. Take one of the more recent videos, the one with the double-decker table. It’s extremely cool to me, they took a regular table and a sit-to-stand desk, put one on top of the other, and made effectively two desks in one, one for gaming and one for a hobby. It’s not something I’d build for myself, but it’s a really fun concept.

    • yeehaw@lemmy.ca
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      14 hours ago

      I never considered that the tech scene isn’t interesting anymore, but you’re right. Everything is boring incremental upgrades these days. Things are having the fun squeezed out of them for profits (in app purchases, proprietary lockin, cloud shit that dies or has permanent bugs, etc), lots of stuff just feels like it’s plateaued or is junk.

      • sploosh@lemmy.world
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        11 hours ago

        Very true. The last decade and a half have just been switching between round and square corners with mild spec bumps. VR was supposed to be it I think, but it just isn’t useful enough.

        • Appoxo@lemmy.dbzer0.com
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          7 hours ago

          VR still is it. If you have €€€€

          Take the bigscreen beyond 2.
          A vr-headset starting at 1300 (incl. taxes/import).
          Uhhh yeah.
          Not happening for what little VR could offer me in my current situation (and I don’t watch porn).

      • Holytimes@sh.itjust.works
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        12 hours ago

        Don’t forget that most of us are getting priced out of the hobby in general. It’s not fun when you can’t afford to play around in your own hobby. You move on and find a new hobby.

        • mesa@piefed.socialOP
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          2 hours ago

          Retro handhelds is mine. At least playing aroundvwith something technology adjacent. Its fun and until the tarrifs came in, very cheap.

  • r0ertel@lemmy.world
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    4 hours ago

    I came here to see if it was the early signs of the demise of YouTube. I secretly want all these content producers to move to a privacy-respecting platform, especially those who produce tech or privacy related content.

    Now, for why I don’t watch videos anymore, the medium isn’t as easily consumed by me. I prefer text. At home, it’s noisy and I get interrupted every 90 seconds. I lose interest quickly and fast forwarding isn’t as easy as scanning text for a topic shift. My mind wanders on some topics, internally exploring that topic deeper. With text, i can just stop reading. With video, i need to realize that I’m processing a thought and hit pause, then rewind a bit. I get interrupted a lot. On the bus, I need to remember headphones and I hate when people shoulder surf. That’s harder to do with text. Give me a plain text RSS feed that I can read anytime.

  • Eddbopkins@lemmy.world
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    3 hours ago

    Viewer bot farms is a thing. Is that a declining business now? And the results starting to show now?