Dutch companies can now apply to sell on Otto.de. This marks the beginning of Otto’s expansion to marketplace partners from other European countries. If accepted onto the platform, Dutch sellers must provide customer service in German. Otto had already started preparing to open up to European marketplace partners two years…
Language is the last bastion of the civilised world against the bastardisation of everything by the genetic dejects of the anglosphere that formed across the Atlantic. Keep local languages alive and kicking, our strength lies in our diversity! If anything make Spanish, French or German the lingua franca again.
I’d like to buy more European, but if I need to use some translation software to use the online shops that gets pretty tedious fast.
Translating the website as it updates is smaller inconvenience to Otto than it is to millions of potential buyers.
Their biggest competitor Amazon.de will cater to people who can’t understand German language.