Linus Sebastian, the founder of the Linus Tech Tips YouTube channel, has spoken out about its recent decline in viewership, describing it as a "very dramatic shift.

A lot of Youtube channels are reporting declining viewership lately.

EX1: https://youtube.com/watch?v=cpVnx4_yqTo
EX2: https://www.youtube.com/watch?v=yF0tmhEtVJE

Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

Then I saw this article as well and thought I would share.

Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

  • GamingChairModel@lemmy.worldEnglish
    1·
    2 days ago

    What I’m saying is if YouTube is sharing $10 million of revenue with channel owners in a month that has 1,000,000,000 total views across YouTube, that’s a penny per view.

    Then, if the next month the reconfigure the view counts to exclude certain bots or views under a particular number, you might see the overall view count drop from 1,000,000,000 to 500,000,000, while still hitting the same overall revenue. At that point, it’s $0.02 per view, so a channel that sees their view count drop in half may still see the same revenue despite the drop in view count.

    If it’s a methodology change across all of YouTube, a channel that stays equally popular as a percentage of all views will see the revenue stay the same, even if the view counts drop (because every other channel is seeing their view counts drop, too).